Dictionary of marketing
2011
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This is a comprehensive vocabulary of marketing terms, all explained in clear, simple English. Each entry has a part of speech, a note on grammar and an encyclopaedic commentary.
Main title:
Edition:
4th ed.
Imprint:
London : Bloomsbury, 2011.
Collation:
301 p. ; 20 cm.
Notes:
Previous ed.: 2003.
ISBN:
9781408152089 (pbk)
Dewey class:
658.8'003658.8003658.8'003
Language:
English
BRN:
1375321
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