Simplify
Koch, Richard, 1950-2016
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For the past 40 years Richard Koch has wanted to uncover the simple, elemental, elegant and parsimonious principles that are needed to create great new businesses. To qualify, a principle must be so overwhelmingly powerful that anyone can reliably use it towards extraordinary results. Is there any principle that can tell you how to do that consistently and with a high chance of success? Working with venture capitalist Greg Lockwood and supported by research from the elite firm of OC&C Strategy Consultants, Koch has the answer.
Main title:
Simplify / Richard Koch and Greg Lockwood.
Imprint:
London : Piatkus, 2016.
Collation:
xxvi, 305 pages : illustrations (black and white) ; 24 cm
Notes:
Includes bibliographical references and index.
ISBN:
9780349411842 (pbk)
Dewey class:
650.1650.1
Language:
English
BRN:
2274190
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