Lebron, Inc : the making of a billion-dollar athlete
Windhorst, Brian2019
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Place reservation for Lebron, Inc : the making of a billion-dollar athleteLike NBA superstars Magic Johnson and Michael Jordan before him, LeBron James has also become a global brand and businessman who has altered the way professional athletes think about their value, maximize their leverage and use their voice. 'LeBron, Inc.' tells the story of James's journey down the path to becoming a billionaire sports icon - his successes, his failures and the lessons both have taught him along the way.
Main title:
Lebron, Inc : the making of a billion-dollar athlete / by Brian Windhorst.
Author:
Imprint:
London : Constable, 2019.
Collation:
viii, 246 pages, 8 unnumbered pages of plates : illustrations (colour) ; 24 cm
Notes:
Includes index.
ISBN:
9781472132437 (hbk)
Dewey class:
B JAM796.323092B/JAM
Language:
English
Subject:
BRN:
2803486
Bookmark link:
More Information:
Find it!
Total copies: 4
Available: 4
Place reservation for Lebron, Inc : the making of a billion-dollar athlete